Thursday 12 January, 2012 at 2:21 pm / 0 comment
Google Search Plus Your World: Crowdsourcing Masterclass
Lots of opinions on the Google’s recent move to further integrate Goole+ into search results. But does it go deeper? Are they simply crowdsourcing their marketing on a massive scale?
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Wednesday 14 December, 2011 at 5:11 pm / 0 comment
Thomas Cook SEO Domains for sale on eBay!
There’s been a bit of a buzz on Twitter about a job lot of domains that have apparently been used in Thomas Cook’s SEO efforts – whilst thats still to be seen, I took a nosey through their link profiles.
Saturday 30 July, 2011 at 2:54 pm / 0 comment
2 Reasons Your Keywords Suck
Doing Keyword research for SEO on a scaleable and relevant ongoing basis is tough – it’s easy to run out of new ideas when you’re inward-facing all the time. This post will show you the light with creative and actionable ways to mine even the most obscure targets.
Tuesday 18 May, 2010 at 10:31 pm / 0 comment
I’m Published on YouMoz!
Just a quick post to direct you all to the first part in a series of advanced SEO articles I’m writing for SEOMoz’s YouMoz section – this article on laying the foundations of Weapons-grade SEO has been well-recieved so far so feel free to whizz over there and take a look.
Friday 15 January, 2010 at 12:42 pm / 0 comment
Stem the Bleeding: A First Aid Kit for Amazon-direct PPC Affiliates
I’ll start with the bitter pill. You knew this was coming. Deep down in the pit of your stomach you knew this day would come. Like brand bidding it was only a matter of time till the affiliate gut punch, the decision to cut the erosion of margin.
Read Stem the Bleeding: A First Aid Kit for Amazon-direct PPC Affiliates ››
Tuesday 10 March, 2009 at 8:38 pm / 2 comments
Proof: Content spamming with javascript works
It would seem that things are tough at the top. Of course I mean the top of the SERPs for terms like ‘SEO’, ‘Search engine optimis(z)ation’ and the like. This is a seriously competitive space for vanity rankings – so I tend to have a nosey around now and then. And whilst we all blog, talk and [...]
Tuesday 24 February, 2009 at 10:05 pm / 1 comment
Why SEOs should stop link-building
Because your PR team are probably doing something right now that could be more valuable. Honestly, everytime I read an article on link building techniques or a link buidling tutorial I can’t help but think about the last time I spoke with our PR guru. He’s a talented and animated chap with an excellent eye [...]
Thursday 22 January, 2009 at 8:20 pm / 1 comment
SEO and PPC skillsets: A further fun-alysis
I really enjoyed a post by Kate Morris on New Edge Media regarding the skillsets of PPC and SEO Managers, where they meet and where they differ. I won’t go over that again but it did get me wistfully thinking about how much fun I’ve had acquiring these skills and sent me off on a [...]
Friday 05 December, 2008 at 12:11 am / 2 comments
Pagination with javascript for SEO, elegant or wrong?
One of the challenges facing enterprise-level SEO is the general specification for large sites. By that I mean rules to make sure we’re not wasting links by needlessly diluting the authority they bring; or contradicting the content focus that made our site and its structure profoundly relevant from the start. One that cropped up recently [...]
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Monday 03 November, 2008 at 3:23 pm / 0 comment
Free link from the BBC?
Okay, now I’m interested to see if this works.
Patrick over at BlogStorm has noticed that the BBC is no longer linking directly to those sweet sweet related links in the side bars of their stories. They in fact are passing through a redirection script.
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